Another post that need love. Packard was once the primo car company in the US. Their catchphrase was: “ask the man who owns one” They mostly sold to the wealthy and when the Depression and WW2 hit the company never really recovered it’s markets and could not diversify to meet the needs of the 1950’s.
Last year I bought an old library book at a book sale full of Packard ads from the early days through the end of World War 2. Packard is long gone now, remains in our memories.
Here are the images.
Emphasizing the modern features in Packard cars. And that a woman can drive it by herself.
A fantasy lifestyle in your Packard car. Comforting to their wealthy owners.
Packard builds cars with skill and craftsmanship
Packard, the party car
Packard, ask the man who’s had his car for years.
Packard owners are the elite. This is an obvious appeal to the “keeping up with the Jones'” for the wealthy set. That changed for Packard as the 1930’s progressed and the company went down market
Convincing potential customer that a Packard wasn’t out of the question anymore.
Bob got the sale and…
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