Selling Books To Real People

The problem with Systems is that to a system everything is groceries, but in the real world everything is not just groceries.

According To Hoyt

This post has been prompted by my friend Amanda Green’s post on Amazon.  To whit, by the implication that Amazon killed Borders that others have flung up.

This is a touchy subject, because although I was informed that nice ladies don’t discuss politics, religion or coitus in public, I’ve found that the touchier subject is money: making it, keeping it, wanting it.

We’ll start by all the cries of greed that are so fashionable.  People decry greed in stentorian accents, and are usually the very people who, if they had the slightest understanding of how to do it would be soulless, greedy rich people ala Scrooge.

But let’s establish there’s such a thing as too much concentration on making money.  When Dan and I were young and very broke (as opposed to middle aged and merely broke) we had a friend who belonged to a money-making group.  He invited…

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